Monday, July 5, 2010

Keri Hilson creates an Alice in Wonderland experience to celebrate the release of her highly anticipated debut album, In A Perfect World... 03.26.09





Who: Keri Hilson will host an invite- only exclusive album release celebration co-hosted by her mentor and producer, Polow da Don, and his company, Zone 4 Inc. with a host of celebrity friends.

What: This Atlanta market debut release will incorporate themes from her album title, In A Perfect World..., the event will feature elaborate décor and other elements to create a virtual wonderland with exaggerated examples of visual perfection.

Where: Private Location

When: Thursday, March 26th, 2009

Why: To toast the success of her current single, "Turning Me On" and the excitement surrounding her album release.


About Keri Hilson
Keri Hilson will release her debut album, In A Perfect World..., on March 24th. The album features the hit singles "Turning Me On" and "Energy" which is being issued as a joint release from Mosley Music Group (Timbaland's label) and Zone 4 as an imprint of Interscope Records. Dealing with the subject of relationships, it conveys emotional, human, gorgeous and deliberate imperfections. "No human is exempt from the realities of life which includes heartbreak, love, failure, and success. I want my album to convey a sense of reality, that is the standpoint that lent itself to the title. There will always be something you'd change if only you lived 'In A Perfect World...' and I'm no different.", states Hilson. An Atlanta native, Hilson is no stranger to the world of entertainment - she entered the pop and urban music world with a long stream of songwriting hits. "In A Perfect World..." represents a world where music is music and can not be confined by limiting genres. It's a catalyst for to defy categorization, "I want to be a point of reference" states Hilson. "Hip-hop has become pop; pop is hip-hop. Music is definitely changing. I want to be the crux of that. I want to be a reason, not a result."


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MusicBusinessPolitics - Laura Giles
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