Infographic: The Astounding Power of Pinterest

With an ever-increasing focus on social media and online digital platforms, Co.Design shows just how integral Pinterest has become among consumers, and soon to follow, major players in the business sector:
http://www.fastcodesign.com/1670750/infographic-the-astounding-power-of-pinterest#1

PR Nugget: One Minute Pitching

You have one minute to say it all. Sell yourself to anybody after watching this helpful short film, http://www.alumni.hbs.edu/careers/pitch/

PR Nugget

“While I don’t believe the press release is dead, it has been transformed, to become this living, breathing thing. If a release doesn’t have a social element — that is, a way for viewers to comment or share to their social networks — it doesn’t have legs.” - Amanda Miller LittleJohn, Founder of MopWater Social Public Relations (on the importance of the social media release and how it enables readers to share and interact with it)

This is an excellent read for those in the field of public relations. With the internet growing at a mind-blowing speed, the way in which we handle our business is changing. The article here, http://mashable.com/2010/08/16/pr-social-media-future/, gives you a much more in-depth look at the future of PR and social media.

Interesting PR Nugget to Keep in Mind

The internet has dramatically widened the number of available substitutes. You don't have to like it, but it's true. That means you have to work far harder to create work that can't easily be replaced.

- Seth Godin

A DAY IN THE LIFE OF AN INTERN

A DAY IN THE LIFE OF AN INTERN with Marjon Wolfe

When most people hear the word “intern”, the first images that come to mind usually surround going to get coffee, making copies, and getting every one’s lunch orders, but interning at the Garner Circle is the complete opposite. As a member of the Garner Circle team, one truly has to live up to the title of “Jr. Publicist”. So what exactly is my day like? It varies from day to day, yet on event days things can be a little all over the place. Take a look at how I prepared for the ONE MusicFest “Speak Out Loud” Press Conference and Panel Discussion

10AM:

• Log on to the Garner Circle network
• Respond to unanswered emails
• Look up tasks for the day.

10:30AM

• Review event logistics for ONE MusicFest Press Conference;

• Research new media to possibly cover event & Email Media invite
• Call and confirm media outlets for conference;
• Email Media RSVP confirmations
• Contact panelist and update biography information for speakers;
• Update & Organize panel discussion questions

12:00PM

• Call King Plow Event Space & confirm that all equipment is setup
• Email Guest Invite;
• Update RSVP guest list & Email RSVP Confirmation;
• Update Press Release information to include Community Foundation
• Contact Mayor’s Office to confirm proclamation & award delivery to press conference

2:00PM

• Re-send panelist confirmation emails and get last minute bio information
• Email Run of Show and panel discussion questions to event organizers, moderator, & panelist

3:30PM

• Prepare last minute event documents for press conference and panel discussion
• Email documents to printer

6:00PM

• Arrive on site for event
• Check setup and make any necessary adjustments
• Greet event volunteers and assign volunteers to duty post
• Reserve seating for panelist
• Set up media and RSVP check-in table

7:00PM

• Begin greeting guests, panelist, and media
• Check- in media and guests
• Assist team with what is needed

8:30PM

• Wrap up event
• Shutdown check-in area
• Go over event highlights and recap for next day’s assignments with the Garner Circle Team

9:30PM

• Arrive home

--Marjon Wolfe

TGC PR Summer 2010 Intern

Check Out What Goes On Behind The Scenes @ The Garner Circle PR

How to write a press release [In 30 seconds series] vol. 1

Do You Need a Internship to get a job in PR?

Today's graduates are having to be more aggressive when setting themselves apart from all the rest. Networking, friends and family can give you a great advantage in the Public Relations field, but unfortunately it is not an option for the majority of people.

Do you need an internship to get a job in PR?

"Employers want to know you have the skills to pay the bills," says Jeremy Porter, writer for the Journalistics blog. For further insight visit http://thegc.me/ojwp.