FOR IMMEDIATE RELEASE
2012 Runway Red & African Pride Dream Kids Hair Care welcome international platinum heritage, a heavyweight champ and the daughter of a KING for celebrity charity kids fashion show
Show Me the Way Foundation signs on celebrity children to walk the runway for charity
(Atlanta, GA) The Show Me the Way Foundation and African Pride Dream Kids Hair Care are excited to welcome music royalty to the 2012 Runway Red: Safari Wonderland charity kids fashion show. The event is set to take place over ZOO Atlanta located at 800 Cherokee Avenue SE, Atlanta, GA 30315 at 7pm on Saturday, August 11, 2012. International superstar Akon’s sons will walk the runway along with the daughter of hip hop’s king of the south TI. Former heavyweight champion Evander Holyfield’s little one’s will participate and Chilli from TLC’s son will return for a repeat performance.
“I am always moved by the support from the celebrity community,” says Show Me the Way foundation executive director, Tashawnya Menefee. “We have worked with new celebrities every year and we also have some that have supported us again and again. I’m just thankful that they have a heart for our foundation and the children affected by HIV/AIDS that the foundation was created to assist.”
News of the upcoming celebrity kids fashion show has Atlanta buzzing after supermodel Cynthia Bailey (RHOA) hosted a model call on July 1st for additional talent to accompany the celebrity children in the show. Over three hundred children ages 5-18 came out to audition for the chance to strut alongside the offspring of some of their favorite celebrities. Menefee says she loves that the children participating are privy to an authentic production, and it has helped many of them find an inspiration to pursue modeling. “We have Runway Red alumni doing major productions and getting booked for commercials and productions in NY, etc.,” she states proudly.
Celebrity confirmations continue rolling in as the Runway Red staff prepares for a major production in less than thirty days. Title sponsor African Pride Dream Kids Hair Care is excited at the momentum building in the city and looking forward to being a major part of the program this year. “Our contribution has increased significantly since the last year and we have some surprises in store for the audience and of course the children participating this year,” says Charlene Bastien, Strength of Nature National Marketing Director/African Pride Dream Kids Hair Care. “This show is going to be one to remember and as a brand we want to continue to support the community we serve.”
The 2012 Runway Red: Safari Wonderland celebrity kids fashion show will take place at ZOO Atlanta, located at800 Cherokee Avenue SE, Atlanta, GA 30315 on Saturday, August 11, 2012 at 7pm. For updates on the upcoming 2012 Runway Red: Safari Wonderland or for more information on Show Me the Way Foundation, visit: www.
For media inquiries please contact:
Runway Red/ Show Me The Way Foundation:
African Pride Dream Kids Hair Care:
The Garner Circle PR
Nicole Garner - pr@thegarnercircle.com
Eugenia Johnson - ejohnson@thegarnercircle.com
About Show Me the Way Foundation:
Show Me the Way Foundation (SMTWF) is a non-profit organization that provides mentoring and positive group activities for youth infected with and affected by HIV/AIDS and other terminal health issues. Under the leadership of founder Tashawnya Menefee, the foundation’s goal is to instill confidence, perseverance, leadership, and practical knowledge by uplifting spirits and providing positive guidance and advice to the youth served by our foundation. www.ShowMeTheWayFoundation.org
About Dream Kids:
Relaxed or Natural, regular use of African Pride Dream Kids Olive Miracle products detangles, improves manageability and controls frizz while gently protecting her delicate hair and sensitive scalp to help silken, soften and moisturize all day long. Strength of Nature®, proud makers of the ALL NEW & IMPROVED African Pride® Dream Kids Olive Miracle re-launches the trusted brand that helps moms start right with products that offer manageability, and protects their little one's delicate hair and scalp. Visit www.African-Pride.com and click on Dream Kids.
